Description:
We are seeking a Senior Marketing and Proposal Specialist to join our team and elevate our marketing initiatives, proposal development processes and document management practices. This role offers the opportunity to work in a dynamic, fast-paced environment where innovation and excellence are valued. Collaborating closely with internal stakeholders, the successful candidate will craft compelling proposals, drive brand visibility, and ensure alignment with corporate objectives. This role requires a blend of strategic thinking, creativity, and technical acumen to produce high-quality deliverables that resonate with clients and differentiate Thompson in the marketplace.
Responsibilities:
- Proposal Management:
- Lead end-to-end proposal development, ensuring adherence to client requirements and deadlines.
- Collaborate with technical teams to develop compelling content that highlights our unique value propositions.
- Maintain a library of reusable content, templates, and tools for proposal efficiency.
- Marketing Strategy and Execution:
- Develop and implement marketing strategies to enhance brand presence and support business development efforts.
- Create and oversee digital and traditional marketing campaigns, including social media, email marketing, and website updates.
- Analyze campaign performance metrics and provide actionable recommendations for optimization.
- Present proposals and marketing materials to internal stakeholders and clients.
- Content Development and Control:
- Generate high-quality marketing collateral, including brochures, presentations, and newsletters.
- Ensure all content aligns with corporate branding standards and messaging.
- Implement and maintain document control standards and processes to track revisions and maintain compliance with internal and client-specific guidelines.
- Market Research:
- Conduct market and competitor research to identify emerging trends and opportunities.
- Provide insights to the leadership team to inform strategic decision-making.
- Stakeholder Collaboration:
- Act as the central point of contact for marketing and proposal-related inquiries.
- Foster strong relationships with internal teams, clients, and external partners.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 5+ years of experience in marketing, proposal development, or a similar role within the construction, engineering, or professional services industry.
- Proven ability to manage complex proposals with multiple stakeholders.
- Strong writing, editing, and proofreading skills with an eye for detail.
- Proficiency in marketing tools and software, including Adobe Creative Suite, InDesign, Corel, Illustrator and Microsoft Office.
- Demonstrated experience in creating and executing marketing campaigns.
- Exceptional organizational and time management skills with the ability to handle multiple priorities.
Preferred Qualifications:
- Experience with proposal submissions for government or large-scale infrastructure projects.
- Certification in Proposal Management (e.g., APMP) or Digital Marketing.
- Knowledge of construction industry trends and terminology.
Additional Information:
- Competitive compensation and benefits package.
- Opportunity to work with a collaborative and innovative team.
- Professional growth and development opportunities.
- A culture that values creativity, diversity, and inclusion.
The above statements describe the nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel.
Employment Type: Full-time
Salary: $70,000.00 – $85,000.00/year
Location: Spruce Grove, Alberta
